Canada is the second largest country in the world and is unique in many of the ways travel decisions are made in both group and individual markets. Local representation brings a sense of familiarity to Canadian decision makers who often feel more comfortable dealing with someone 'close by'. Based in Toronto, Canlink offers our clients all of the benefits of full service Canadian representation on a cost effective basis. Our efforts focus on incentive houses, tour operators, corporations and major retail travel agencies and our goal is to raise your profile, which will result in increased sales from the major sources of group and individual travel in Canada.



Through a broad-based network of Canadian travel industry professionals, Canlink leverages our experience and relationships in the Canadian market, for the benefit of the properties we represent.

A sampling of our marketing initiatives:

• We seek out new leads, make initial contact and convert prospects to new accounts.
• We establish regular training programs with both existing and potential accounts.
• We field inquiries from all Canadian markets from initial contact through to time of travel. Your potential clients will feel comfortable contacting us, a local representative, as we are familiar with their market and understand their unique needs.
• We seek out, recommend, review and manage advertising, marketing and promotional opportunities for you throughout Canada.
• We provide representation at national and regional and local conferences, including any speaking engagements and booth representation.
• We promote to the retail agency community through personal sales calls and telemarketing initiatives.
• We attend agency and consumer trade shows and training seminars on your behalf.
• We provide troubleshooting, problem identification and resolution.

A sampling of our sales initiatives:

• We provide sales calls to tour operators, travel agencies, incentive houses and corporate accounts on a regular schedule designed to provide maximum exposure for your product.
• We prepare and deliver group proposals to existing clients and prospects.
• We secure and maintain contracts with tour operators.
• We finalize group contracts and work with clients prior to arrival to ensure satisfaction.
• We evaluate sales trends and market conditions and make recommendations for new sales and marketing initiatives.

2010 Canlink Travel Representives ~ All rights reserved